Concepts
NetGen makes it possible for companies to successfully develop, manage, and deploy content across global markets. This gives administrators unique capabilities allowing them to meet the critical requirements of international and multilingual enterprises.
When administrators create content, i.e., uploading an image or creating a web page, it is automatically created in the context: Worldwide/Default. The market is Worldwide, the language is Default. Default is the language the group account is set to. In most cases, the Default language is English. Within the NetGen application users have access to content that has been created in their market and language and shared with their permission group. NetGen uses a algorithm when rendering content called The Tree. The Tree determines the context of the content given to a user within the application, and what content is viewed when going to a public webpage.
For example, let's say the group account is based in the United States and has users in the United States, Canada and Mexico. When content is created by administrators, content will be created in Worldwide/Default. Since Default is English, users in the US, Canada, and Mexico that have their language set to English will view content that has been shared with their permission group. Sharing allows them access to the content. Market/Language determines what content will display. If the content is the same language across all markets, administrators only need to create the content in Worldwide Default.
When to create a New Context for Content
Now let's say that within the same example above, you have network users that speak spanish - and their language within the NetGen application is set to Spanish - in markets US, Canada and Mexico. Since the content has been created in Worldwide/Default, and the Default is English, would they have access to the content? No they would not. Content has not been created in their set language, therefore it would not be available. When creating the new content, Administrators can determine if the content is the same across all markets. If it is, then they simply can create the content in the language necessary. In this case, they would create the content in Worldwide/Spanish. Once created, all users with language set to Spanish would now have access to the content within the NetGen application.
Content Specific to a Market
Now, let's say that content within a market needs to be tailored to meet the requirements of that market. For example, let's say that the Market is Mexico and the language is Spanish. While content has already been created in Worldwide/Spanish, and users language is set to Spanish, users would have access to content created in Worldwide/Spanish. However, when content is created in the context of Mexico/Spanish - users that are set to Mexico/Spanish - will now view Market/Spanish specific content. This ability gives administrators the ability to tailor content that fits the needs of a worldwide user base.